Saturday, July 26, 2014

STC India Workshop on Scenario-based Writing and Digital Marketing


After a successful workshop on Extend Scripting in Delhi (NCR) Regional Conference, STC India is pleased to invite you to this year’s second workshop on Scenario-Based Writing and Digital Marketing scheduled on August 2, 2014 from 10:00 AM to 5:00 PM in Delhi (NCR).

Exclusive Sponsor: Adobe
Adobe is the global leader in digital marketing and digital media solutions. Our tools and services allow our customers to create groundbreaking digital content, deploy it across media and devices, measure and optimize it over time, and achieve greater business success. We help our customers make, manage, measure, and monetize their content across every channel and screen.

Venue Sponsor: Cognizant
Cognizant is a leading provider of information technology, business consulting, enterprise applications and business process services.
The Cognizant Interactive Content team specializes in enterprise-wide content services, which include application, product, process, and technical documentation, and web, social, mobile content.

Agenda: The workshop will cover the following topics:
• Scenario-Based Writing
• Excellence in Writing Skills
• Introduction to Storytelling
• Application of Scenario-Based Writing and Storytelling
• Understanding Content Marketing from writer’s perspective
• Understanding Digital Marketing from writer’s perspective
• Questions and Answers

Speaker: Dr Amit Nagpal is Chief Inspirational Storyteller at AL Services. He is a Social Media Influencer and Coach. He tweets at @DrAmitInspires. His special interest and expertise lies in inspirational storytelling, anecdotes, and visual storytelling. AL Services offers content development, story writing, consulting, training, and other services in the area of brand storytelling. To know more, visit www.dramitnagpal.com.


Registration Details: To register for the event, please submit the following form:

https://docs.google.com/forms/d/1oiJ-Lf1bt9_8bJb6bUu8A1Ajm8EAYngL-_Wafcd_HCQ/viewform
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